Brad Johnston, CPWA®  -  Founder + President

Brad founded The Johnston Group in 1994 and serves as the firm’s president.  With more than 40 years of experience in the financial services industry, Brad has dedicated his entire career to providing individuals and their families a comprehensive and personalized financial strategy for realizing their life’s most important goals.  Brad developed the firm’s unique planning process, Wealthcare360™, to build a decision-making structure in each of their client’s lives with the purpose of delivering real results as well as comfort and peace of mind in their financial world.  In 2016, Brad authored his first book, More Than Money, which outlines his own personal story and how it served as the foundation for starting The Johnston Group and its unique approach to delivering first-class client service.  Prior to founding The Johnston Group, Brad spent time working in the investment departments of several national financial service firms, including Merrill Lynch, Piper Jaffrey and Dean Witter.  

When he’s not in the office, Brad enjoys golfing, biking, traveling and spending time with his wife, Maggie, five children and five grandchildren.  Brad grew up in the Milwaukee area and graduated from the University of Minnesota where he earned a BES degree with a concentration in economics and criminal justice.  Brad also carries a CPWA® certification with course work completed at the University of Chicago Booth School of Business.

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brad in the media

Pop quiz: Explain blockchain to a client

Pop quiz: Explain blockchain to a client